ORB™ Wireless Earpiece Finger Ring Wins CES 2010 Top Honor

Posted on: 11-18-2009 Posted in: News Page

Breakthrough device recognized as industry’s best new wireless handset accessory

TRAVERSE CITY (NOV 18, 2009) – Hybra Advance Technology, Inc.’s ORB™ “ear ring” has just been named the Consumer Electronics Show (CES) 2010 Best of Innovation winner in the wireless handsets accessories category.

The ORB is a finger-worn ring that twists open to become a comfortable, secure and sophisticated wireless headset for hands-free calling.

To win this prestigious CES award, the ORB was judged by a panel of distinguished industrial designers, engineers and members of the media, and found to represent the year’s most outstanding design and engineering in its consumer electronics product category.

Key details on the O.R.B.™ :

Harnesses bone conducting technology from NXT Sound to deliver high- quality sound without the discomfort of placing a device inside the ear.
Delivers Class 2 Wireless (~30-ft range) in multiple ring sizes.
Offers vibratory alerts of incoming calls and messages.
The base model features an E-Ink display that shows caller ID, text messages and calendar reminders.
The deluxe edition features a FOLED (Flexible Organic Light Emitting Diode) screen for full-color display of caller ID, text messages and calendar reminders.

Hybra plans to start selling its first base model ORBs at a suggested retail price of $129 USD. The deluxe edition is planned at a suggested retail price of $175 USD. Limited edition models featuring decorative gemstones, to be priced based on the value of the gemstones, will also follow.

“The greatest manufacturers in consumer electronics—technology leaders including Sony, Nikon, HP, and Logitech—have won the top CES awards year after year. We’re delighted to see the ORB in such good company, and to be recognized for adding significant value to Hybra’s innovation.”

Added Ryan Wells, Hybra’s co-founder, “This award comes after a very considerable, concerted effort to bring a bold new idea to life and to market, bringing together dozens of advanced technologies to do so. We’re delighted with the pre-launch attention, and we now look forward to delighting ORB users around the world starting early next year.”

Hybra’s Sound Band™ surface excitation wireless headset, also earned an honorable mention in the CES awards’ wireless handsets category.

“ Corp! has tried the Sound Band™, and what’s amazing is that you don’t feel the urge to shout as you do with a typical Bluetooth headset. You just talk. Like an ad once said, it’s almost like being there.” August 2010, Corp! Magazine

Hybra Advance Technology, Inc.™

Hybra is a Traverse City, MI product design company that marries and morphs emerging technologies to create consumer electronics for everyday life. Founders Joseph Thiel and Ryan Wells, who remain its principals today, strive to challenge the status quo by leveraging technology to simplify activities and eliminate inefficiencies. For more information, visit www.hybratech.com.